Digital Marketing Training in Noida

IMPORTANCE OF SEO

In recent years, SEO has emerged as one of the most promising careers. More than 60% of the businesses
are conducted online and wish for high search engine rankings for their websites to survive successfully
in the competitive business world. With our extensive SEO training, you will come to know, SEO is more
than just bringing tons of traffic to a website. It is an art and science enabling websites efficient enough to
increase sales and profits of a business

SEARCH ENGINES VS. DIRECTORIES

To be listed on the major search engines is the most important aim of the search engine optimization,
because they can potentially generate traffic to a website. Most of us are familiar with yahoo, Google and
MSN. However, the list is vast. Some of the other major search engines include AOL, Hotbot, AltaVista
and many more. We will make you familiar with all the major search engines as well as tricks and
techniques to secure greater visibility upon them.

TYPES OF SEARCH ENGINE OPTIMIZATION

1. On Page Optimization
2. Off page Optimization

SEO ON PAGE OPTIMIZATION TOOLS

· Competitors Analysis
· Keyword Research
· Keyword Placement
· Title Creation
· Meta Tag Creation
· Meta Description Creation
· Content Optimization
· Keyword Density
· URL Structure Analysis
· Content Creation
· Image Optimization
· Sitemap Creation
· Use of robots.txt
· Doorway Pages
· Invisible Text
· Cloaking

SEO OFF PAGE OPTIMIZATION

· Search Engine Submission
· Directory Submission
· Article Submission
· Press Release submission
· Forums Posting
· Link Building
· One-Way
· Two-Way / Reciprocal / Link Exchange
· Three-Way
· Blogs
· Blogs Creation
· Blogs submission
· Blogs Commenting
· Posting Free Classifieds
· Google Mapping/Listing
· Social Bookmarking
· RSS feeds
· Video optimization
· Link Building

SEO TOOLS

· Google Keyword Tool
· Word Tracker
· Keyword Spy
· Keywords Position Checker
· Keyword Density Checker
· Google Analytics
· Stats Counter

Social Media Optimization

The term digital marketing was first used in the 1990s but digital marketing has roots in the mid- 1980s
when the SoftAd Group, now Channel Net, developed advertising campaigns for automobile companies,
wherein people would send in reader reply cards found in magazines and receive in return floppy disks
that contained multimedia content promoting various cars and offering free test drivesDigital marketing became more sophisticated in the 2000s and the 2010s, and the proliferation of devices
able to access digital media has led to great growth of digital advertising; statistics produced in 2012 and
2013 showed that digital marketing was still a growing field. The rapid revolution of digital media has
created new contingency and avenues for advertising and marketing.

SOCIAL BOOK-MARKING

· Stumble Upon
· Delicious
· Reddit
· Fave It
· E-buzz & More

SOCIAL MEDIA NETWORKING

· Verifying Twitter Account
· Facebook Profile
· Facebook Business Page Creation
· Business Page Maintenance
· Facebook landing page
· Facebook Ads Manager (Create Campaign and Manage Campaign)
· Instagram Ads Manager
· LinkedIn Networking
· LinkedIn Marketing
· LinkedIn Connections
· LinkedIn Ads Manager

INTRODUCTION TO SEM AND ADWORDS

· Basics of Internet Marketing
· Adwords Certification Exams
· Benefits of Adwords compared to other Networks

ADWORDS ACCOUNT SETUP

· Creating Adwords Account
· Adwords Interface Tour
· Adwords DashBoard
· Billing in Adwords

CREATING THE FIRST CAMPAIGN

· Understanding purpose of Campaign
· Account Limits in Adwords
· Location and Language Settings
· Networks and Devices
· Bidding and Budget
· Schedule: Start date, end date, ad scheduling
· Ad delivery: Ad rotation, frequency capping
· Demographic bidding (Display Only)
· Social settings (Display Only)
· Automatic campaign optimization (Display Only)

AD GROUPS AND KEYWORDS

· Purpose of Ad Groups
· Keyword Types (Broad, Phrase, Exact and Negative)
· AdWords Keyword Tool
· Text Ad Format
· Quality Score and Its Importance
· Understanding the Ad Group and Keywords DashBoard
· Automate Tool
· Search Terms
· Columns Customization
· Alerts Setting
· Filters

ADS FORMAT AND AD GUIDELINES

· Ad Types in AdWords
· Text Ads and Guidelines
· Image Ad Formats and Guidelines
· Display Ad Builder Ads and Guidelines
· Video Ads Format
· Ads Preview and Diagnosis

DISPLAY NETWORK TARGETING

· Setting a Display Network Campaign
· Concept of CPM and Branding
· Automatic Placements
· CPC Bidding and CPM Bidding
· Manual Placements
· Placement Tool
· Contextual Targeting Tool
· Setting a Video Campaign
· Audience Tab

MULTI-USER ACCESS

· User Access Levels
· My Client Center (MCC)

EMAIL MARKETING TRAINING

· INTRODUCTION TO EMAIL MARKETING
· DATA EXTRACTION
· DATA FILTERING
· CAMPAIGN SETUP
· OUTLOOK CONFIGURATION
· EMAIL MARKETING TOOLS
· DATA MANAGEMENT
· EMAIL SETUP
· SENDING DATA TECHNIQUES
· GENERATE LEADS

INTRODUCTION TO EMAIL MARKETING

· Benefits of Email Marketing
· Future Scope of Email Marketing
· Email Marketing Basics

DATA EXTRACTION

· Extract Data From Google & other Search Engines
· Extract data from LinkedIn

DATA FILTERING

· Email based Data
· Keyword Base data
· Country Based Data
· City Based data

CAMPAIGN SETUP

· Campaign setup in Outlook
· Signature based Setup

OUTLOOK CONFIGURATION

· Email Id Configuration
· Template Configuration

EMAIL MARKETING TOOLS

· Google trends
· Keyword Planner Tools
· Email Extractor Tools
· Data Sending Tools

EMAIL SETUP

· How to Create Email
· How to Configure with the Tools

SENDING DATA TECHNIQUES

· How To Send bulk Email
· Sending Data With different Techniques
· Introduction to Sending Data Tools

GENERATE LEADS

· How to Check Responses
· How to Get Leads from Sending Data

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Key Highlights

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Why to Join Our Digital Marketing Course in Noida?

Presently, digital marketing comes up as one of the great fields coming up with better job opportunities. We conduct online digital marketing course and thus you can now explore a career that gives you the confidence in real-time. It’s time to join the best digital marketing training in Noida and you can thus get rid of all confusions. We help you to learn different aspects of digital marketing and thus you become an expert.

Here, you can get familiar with the top digital marketing courses in Noida and we ensure that all the courses are designed according to industry standards. Hence, you can now feel confident knowing that you can apply for better jobs after completion of the course.

Benefits of Joining Our Digital Marketing Course

Here you would get an idea of the benefits of joining our digital marketing course:

It increases the brand loyalty and it brings in more benefits than traditional marketing. It helps a brand to get higher exposure and thus enhances online sale.
Digital marketing is a part of online marketing and you would learn how to help clients explore an interactive platform.
Next, you would learn how to help your clients reach the target audience. You would get an idea of how to use social media to promote a brand and thus your clients would get more visitors online.
We help you to learn how to increase the conversion rate. It improves the status of e-commerce purchases and a business scan generate more revenue.
Digital marketing helps users to reach the global audience. So, your clients can find visitors from all across the globe and a brand would win a global recognition.

So, you get an idea of how the digital marketing course would help you to learn promoting a brand online. Once you complete the course you would become a certified professional and you can explore better job opportunities. It’s time to join the top digital marketing training institute in Noida and we ensure that you can now explore career as you want. We would support at every point and you can now start apply for digital marketing jobs.

Time to Learn the Course Details

Once you have decided to join our digital marketing course you can get in touch with us and we would reveal all the details. Hence, you would get rid of all the worries knowing that you would learn how to implement digital marketing strategies in real-time. We are here to make you feel confident and thus you can now comprehend the importance of our digital marketing course. Simply, join our course and you would explore the virtual world in a new way. We would be always there to help you to explore a perfect career.

Give Your Career That 360° Turn With Our Digital Marketing Training In Noida!

Digital Marketing Training in Noida could be the game changer if looking up for some easy progression in the career without investing in much time and money. Digital marketing is in great demand globally, thus if you add this certification to your career, the prospects would turn brighter.

We have multiple course options to choose from; you can easily go in for the one that matches your technical expertise and comfort level. With big brands investing huge sums in digital marketing, you can be rest assured that the training done at Appwars Technologies will open new doors of employment. Whether it is about upgrading the resume with a skill that is in demand globally or learning something that adds a crown to current job,

This promises to be the best option. The pricing of the course also stands nominal, you will not regret making this investment later. Our expert and trained mentors will groom you with the tips, tricks and tactics of digital marketing making you a full time digital marketer who works to achieve great results! Our Digital Marketing Course In Noida Comes Packed With All Integral Marketing & Branding Components For all those students who want to get placed with top IT biggies, our Digital Marketing Course in noida has been specially crafted. We have tried to add all integral marketing and branding elements that will safeguard you a safe and secure career in the niche.

Features

Our training module teaches you

How to create effective online marketing campaigns
How to carefully evaluate the digital marketing requirements of the clients
How to comprehend the tactics that will help bring in the best results so that the products and services get marketed the right way
Provide full information on the top digital marketing domains We ensure that the students and trainees are given enough of practical training about the tools that help build traffic and create unwavering brand visibility in a short span of time.

The core elements of our Digital Marketing Training in Noida are

SEO
SMO
PPC
Digital Analytics
Content Marketing
Social Media Marketing
Google Analytics
Google Search Console
Google Ads Fundamentals
WordPress
Email Marketing

Whether you want to master social media or digital marketing, you need to enroll with the best Digital Marketing Training Institute in Noida like us as then only you can expect results! Our Digital Marketing Course In Noida Is Meant For Everyone The Digital Marketing Course in noida that we have curated for the students is meant for everyone who wishes to learn and master digital marketing. You do not need to have any technical knowledge or coding experience to enroll in the course. Mastering the facets of the course is not going to take you much time, the progression is slow and the results that it will give you stand incomparable. We make you industry-ready which means after obtaining the certificate you will not find it hard to grab a lucrative job!

Top Reasons To Choose APPWARS Technologies

Digital Marketing Training in Noida is conception as per the IT management standards.
APPWARS TECHNOLOGIES offers the best Digital Marketing Training and devoted employment service in Noida with proper planned training courses.
Regular and weekend classes and assignments after each class are provided for Digital Marketing Training in Noida.
Advanced lab designed with latest equipment.
Provide lab facilities to 24*7 and students are allowed to access the lab anytime.
One the best certified expert trainers or professionals having many years of real industry experience.
Mentors of Digital Marketing Training in Noida helps in each type of project preparation, interview preparation and job placement support.
Giving personality development sessions including English spoken, mock interview, group discussion and presentation skills free of costs.
Providing free study materials, PDFs, video training, lab guides, exam preparation, sample paper and interview preparation.
Provide retake classes without any charges as often as you choose.
Helps the student to learn complex technical concepts.

APPWARS Technologies Trainer for Digital Marketing

APPWARS TECHNOLOGIES DIGITAL MARKETING TRAINER’S ARE:

TRAINER’S are expert and professional in their field of sphere and constantly boost themselves with new tools and technology to impart the best training for the real working environment.
Trainees have been carefully selected by our committee and recognized over the years by various organizations for their field work.
Trainees have many years of experience of working in big organization or institutes.
Certified trainers with at least 7 years of experience in IT Industries.
Trainees are connected with many placement cells of various companies to give support and help to the students for their placements.

APPLICATION

PROCESS

For queries, feedback & assistance

APPWARS LEARNER

SUPPORT

For Call & WhatsApp

+91- 9911169001

+91- 8743019452

APPWARS Technologies Placement Assistance

APPWARS TECHNOLOGIES is a leader in apprehension placement assistance to the students with the help of an assigned placement cell.
The placement cell helps supports and assists the students during the time of placement.
APPWARS TECHNOLOGIES also provides best resume domicile service by helping the students to make their resume as per the latest industry trends.
APPWARS TECHNOLOGIES organize personality development sessions including group discussion, mock interview, and presentation skills on daily basis to help the students that they present themselves confidently.
APPWARS TECHNOLOGIES help the students to achieve their dream job.